The Fourth Period announced today that three members of their staff will be traveling with the Columbus Blue Jackets on their team charter to Stockholm for the NHL Premiere Series. Accompanying the Blue Jackets on their trip will be David Pagnotta (Editor-in-Chief), Dennis Bernstein (Senior Writer/Director of US Operations) and Anthony Grossi (VP of Business Operations).
As part of the arrangement, TFP will do video work for the Blue Jackets which the team will use on its official website. According to Bernstein, the Blue Jackets will handle post game locker room content, while TFP will produce supplemental coverage of the team in and around Stockholm. "We'll play to our strength," says Bernstein, "documenting the Swedish lifestyle and how the team acclimates and injects itself into it." The content will appear on both the Blue Jackets official website and on TFP's site, as well as in TFP's print magazine.
The agreement to travel with the Blue Jackets was two seasons in the making. Bernstein said that TFP attempted to accompany one of the teams to Scandinavia last season but couldn't work out the logistics. "In late summer we approached the Jackets and they were immediately interested," Bernstein explained. Bernstein gave kudos to Columbus VP of Public Relations, Todd Sharrock, as well as GM Scott Howson, for seeing the "value add of including us on this memorable trip."
TFP will work with the Sweden Tourist Board to secure video and photo shoots at various landmarks in and around Stockholm. (Might we see Rick Nash posing in a Viking helmet on the cover?) They also plan to tape an audio segment for the launch of their Saturday evening show on XM Radios's NHL Home Ice channel (XM 204) which will air on October 9th (6-7PM Eastern).
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September 29, 2010
September 18, 2010
Puck Daddy Throws Columbus to Sharks (But He Might Be a Zombie)
Posted by
Greg May
I generally like what Puck Daddy (aka Greg Whysynski) has to say. But I found myself vomiting in my mouth a little bit while reading his latest piece on the CBJ: Did Blue Jackets blow chance to succeed as NHL city?
It's not like there is anything factually wrong with Mr. Daddy's take on Columbus:
There's no question that the city isn't yet a hockey town, and that it doesn't have the corporate base that others do. There's no question that Nationwide Arena is a gorgeous facility with lease/ownership problems. There's no question that the area's going through the same economic hardship as everyone else, with a 9 percent unemployment rate as of July. But there's also no question that the Columbus Blue Jackets have been a terribly unsuccessful franchise, with one playoff appearance and zero postseason wins over nine seasons.
It's all pretty much true. In a heinously honest way. But then came this little zinger:
Perhaps you've seen their Mount Puckmore. Yuck.
That's just cold blooded. Here we are days before the start of camp and we get kicked in our Puckmore on a big national blog. We're trying hard in Columbus to wrap our minds around an off-season that involved nothing more than the hiring of a head coach with zero NHL head coaching experience and a waiver wire pickup. Despite that, some people around here are actually trying to get excited about hockey. While it is true that there might be 25% less of us than there were a year ago, why throw wet blankets over the remaining diehards?
And whose photo adorned Puck Daddy's article? Was it Doug MacLean, the original architect of the CBJ plan for ineptitude? No. Was it Ken Hitchcock, who was unable to keep the good times rolling after guiding the franchise to the playoffs for the first time in the 2009-10 season? No. Was it Steve Mason, who became the face of the team's failures last season? No. It's a photo of Rick Nash and a bad one at that. He's got an awkward look on his face that seems to be saying, subliminally, "Get me the hell out of here."
All of this bolsters my theory that there is a far-flung conspiracy emanating from the War Room in Toronto that stretches throughout the hockey world outside of Columbus, the goal of which is to destroy hockey in Columbus so that Rick Nash can play in Toronto, which is of course a real hockey city. The conspirators are starting to circle around Nash the same way they circled around LeBron, flushing him out of Cleveland, which is not a real NBA city. They can't wait for Columbus to go bankrupt, or at least be forced to trade Nash in a fire sale. Columbus, as they see it, is a dead NHL city walking.
I'm not accusing Puck Daddy of being a conspirator. However, I would not put it past the conspirators to be exerting mind control over him. (Look what they did to Jim Gray!) In other words, he might be a zombie. Otherwise he seems like a decent dude and his blog is one of the best out there. I have already forgiven him for the Mount Puckmore dig and the questionable use of subliminal messaging in Nash's photo. I think even with the mind control thing, he is pulling for Columbus. He says he thinks Columbus can be a viable NHL market. But . . . .
But we also think it's impossible to judge that viability based on their fruitless history as a franchise. Were the 41 sellouts in Year 2 curiosity about a shiny new toy in the market or fans ready to dedicate themselves to a pro hockey franchise, only to lose interest when the team didn't win?
His readers on the other hand, or at least the ones that comment on his articles, they are a different story. They are sharks. And Puck Daddy's article was like throwing chum in the water. Take a look at this gem from Guy F.:
I went back to Ohio
But my hockey team was gone
There was no Nikita
There was no fat man
Steve Mason had disappeared
All my favourite players
Rick Nash had been steamrolled
Reduced to little pieces
Way to go Macleano
Well I went back to Ohio
But the fans were all gone
They stood in the bars
There was nobody home
I was drunk and confused
My memories from 2009
Slowed drifted by
Like Zherdev in March
Oh way to go Ohio
I went back to Ohio
But my pretty little rink
Had been replaced by a truck show
By a commissioner that has no vision
The hockey games in Ohio
Had been replaced by EA Sports
And gaming sounds filled the air
From Seneca to NHL headquarters
Way to go Ohio
That comment is at least creative. Most of the other ones will really toast your buns. After reading through them all, I couldn't be more fired up for this season. Nothing lights the flame faster than a little smack talk.
You won't find me under a wet blanket. I see the 24 oz. Molson tall boy can as half full, even after I have taken a long swig to wash down the bitter taste of last season. I see a young team ready to mature and build on lessons learned. As for ticket sales, if the Blue jackets are competitive, I see the fans supporting the team in numbers similar to the 2008-09 playoff season (which means they will show up strong starting in January if the Blue Jackets are still in it, but not so much before then). But most of all, I see that it is hockey season. And I am ready to get it on.
September 08, 2010
Movin' On Up!
Posted by
Greg May
That's right, I'm movin' on up. But not necessarily to a deluxe apartment in the sky. And I definitely won't be getting a piece of the pie. But I am movin' on up.
Recently I accepted an invitation to become the online team writer for the Columbus Blue Jackets for The Fourth Period. TFP is a well-stocked hockey site that will both inform and entertain you. And if you are familiar with TFP's hockey lifestyle magazine I have some good news for you. A free digital version of the mag is now accessible online! One visit to the site and you'll want to make it a regular stop on your online hockey tour.
This gig isn't going to make me rich. In fact it doesn't pay at all. But it will give me a chance to write for a much larger audience. And if I play my cards right I might get to do a photo shoot with the Ice Girls.
Full Mental Jackets isn't going anywhere. The focus here might shift a bit toward quick-hitters and multimedia content, while the more in-depth commentary and analysis will be posted on TFP. But you'll still get the latest game highlight reels and fight videos, from FMJ Vision, as well as up-to-the-minute information about the Blue Jackets from the CBJ Twitter feed and other news feeds, all of which you will find in the sidebar. And, as always, things at FMJ will remain fun and free-spirited. And fully mental.
My first article for TFP is an off-season recap of the CBJ. You'll find it here. And as always, your feedback and comments are always welcome.
September 01, 2010
Skraut Needs Your Help!
Posted by
Greg May
If you haven't watched Requiem for a Season, the video that Skraut produced that made its public debut at CannonFest, scroll down below and check it out. It is fantastic. Skraut is now working on another project and he needs your help. Here's a message from Skraut himself that talks about what he is looking for:
As a way of saying thanks to everyone I met at CannonFest, and all the kind words I've received over the years for my videos, I'd like to create a video which incorporates the work of my fellow Blue Jackets fans. Instead of putting together something comprised solely of video, I'd like to include photos taken by Blue Jackets fans.C'mon people. I know you've got this one. I can't wait to see how this turns out.
What I'm looking for: The theme for the video is “A Call to Arms” and I would be interested in seeing the photos that Jackets fans have taken which could fit the theme. Have pictures of the players during the game? Send them in. Photos of fans taken around Nationwide Arena on game day? Great! “Artsy” pictures of your jersey or the CBJ logo? Cool. Ever been to a Civil War Reenactment? Send me your pictures of the guys in blue. Any other thing that says Columbus Blue Jackets to you.
What I'm not looking for: Pictures taken by somebody else. Please don't Google Image Search your favorite player and submit the first Getty or AP Image you find. The goal of this is to be something put together BY and FOR Blue Jackets Fans. I don't care if it's your favorite photo, or if you think it's cool. If you didn't take it with your own camera, please don't submit it.
How to Submit Your Photo: Please email your photo to the temporary email address cbjCall2Arms@gmail.com Also please include how you would like your name to appear in the credits.
I have a few visions for how this video may look when it is done, but a lot will depend on what kind of pictures I get. This is pretty exciting for me as I'm going in a bit blind.
I'll know what my options are when I see what has been submitted. I can't promise every photo will be used, but if I can work it in, I will.
Thanks everybody for your help with this, I hope to have something together for the season opener.
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